HEALTH CARE FACILITY MARKET PENETRATION SURVEYS
Capitol Link, Inc., through its association with national survey research firms, can conduct market penetration surveys and other valuable polling and public opinion data. These surveys are designed to identify the type of patients using the hospital or HMO; the services they want and need; and the importance of services such as birthing centers, home health centers, or recent additions to traditional service. Primary and secondary markets are identified and surveyed independently.
LONG RANGE PLANNING
Planning for trends in medicine; population growth in the primary and secondary markets; staffing with high quality professionals; and encroachment into the market from outside sources, requires skilled facilitators and meeting planners. Capitol Link, Inc. can provide these resources. In addition, we can deliver needed research on specific topics and major issues of the day. Our goal is to insure the strategic planning sessions result in a clear vision of the future and that the tasks for achieving that vision are clearly identified.
